L'Oréal and Mondelez are using AI to redesign product formulas for shampoo and cookies

  • L'Oreal says that L'Oreal and Mondelez will use AI to redesign product formulas for shampoo and cookies.
  • Reuters reports that Nestle, Haleon and Mondelez are using AI to streamline ingredient testing, generating new ideas and improving recipes.
  • The Next Web adds that L'Oreal is using AI to redesign product formulas, but only with a limited number of companies.

For more, see Asharq Al-Awsat and The Next Web.

French cosmetics company L'Oreal has said it is using an AI system to develop new molecules for skincare, which can help shampoo and, it says, speed up product development. Reuters reports that the company is using the “beauty stimulus plan” to accelerate the development of new molecules for product formulas.

Reuters also notes that the AI system is being used by Mondelez, which produces brands such as Cadbury and Toblerone. According to Reuters, Mondelez is using AI to improve the efficiency of ingredient testing and develop new product formulas.

Mondelez, according to Reuters, uses AI to develop new product formulas. The company says that its AI system can help reduce the time needed to develop new recipes.

Reuters further reports that Mondelez is using AI to develop Gluten Free Golden Oreo cookies and the on the Chips Ahoy cookies. The company says that its AI system can help reduce the time needed to develop new product formulas by 60%.

Meanwhile, The Next Web writes that Mondelez is using AI to improve product formulas. It notes that Mondelez has also partnered with Procter & Gamble, which, it says, uses AI to develop shampoo formulas and has already tested 8,500 formulas, which it claims will help speed up the process of developing new products.

The Next Web also says that Mondelez is using an “about-of-the-box” approach to product development: the company says it uses AI to generate new formulas, which it then tests in the lab, and it says the technology can help reduce the time needed to develop new products.